Weekend Box Office Results – ‘How To Train Your Dragon’ Fires Up Franchise Best $83M+ Opening After ‘A’ CinemaScore
It’s a healthy enough Father’s Day weekend with all movies doing around $155M, and though down from last year’s massive near $214M (that was due to Pixar’s Inside Out 2), we’re 14% ahead of the pre-COVID 2019 Poppa holiday frame which did $135.9M (when Sony’s Men in Black: International was leading).
It’s a healthy enough Father’s Day weekend with all movies doing around 5M, and though down from last year’s massive near 4M (that was due to Pixar’s Inside Out 2), we’re 14% ahead of the pre-COVID 2019 Poppa holiday frame which did 5.9M (when Sony’s Men in Black: International was leading).
Give Universal a big shiny IP, and they know how to bring moviegoers in with their NBCUniversal machine Symphony Program. How to Train Your Dragon is now looking at $83.7M after a $26.5M Saturday, -26% from Previews/Friday of $35.6M. That’s higher than where tracking was seeing it ($65M-$75M). Know that only big exhibition (who are never good at forecasting despite having access to advance ticket sales) was gunning for a $100M opening. For a movie shot with a $150M net production cost, and a great near $200M+ opening ($197.8M), the Dean DeBlois-directed title is in great shape.
Read more at Deadline
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