AMB Sports and Entertainment (AMBSE) today announced it has been awarded a new expansion franchise in the National Women’s Soccer League (NWSL). Atlanta’s NWSL club will be owned by Arthur M. Blank and operated by AMB Sports and Entertainment, joining the Atlanta Falcons (NFL), Atlanta United (MLS) and Atlanta Drive Golf Club (TGL) in Blank’s sports team portfolio.
Decatur WatchFest ‘26 will offer 34-days of free music, games, activities and food and beverages on and around the newly renovated Decatur Square as fans watch the world’s top soccer matches. All matches will be shown in Decatur’s Official WatchFest Soccer Pubs and Restaurants
“Electronic Arts is an extraordinary company with a world-class management team and a bold vision for the future. I’ve admired their ability to create iconic, lasting experiences, and as someone who grew up playing their games - and now enjoys them with his kids – I couldn’t be more excited about what’s ahead,” said Jared Kushner, Chief Executive Officer of Affinity Partners.
The gaming executive’s comments come as Georgia continues building on its reputation as an entertainment powerhouse, with industry leaders now working to extend that success from film and television into gaming and digital media.
Georgia stands out as having one of the world’s most complete esports infrastructures, spanning professional teams, game publishers, educational programs, and supportive policy. The state was pioneering in offering high school varsity letters for esports competitors and became the first to provide tax credits for esports broadcasting, helping attract major tournaments and events to Georgia.
Host James Tsismanakis explores the unexpected intersection of creativity and professional soccer with two Atlanta-area entrepreneurs who are making waves in both industries.
This marks the second collaboration between the organizations, building on their successful partnership for the 2025 issue. Strategically aligned with Atlanta’s role as a host city for the 2026 FIFA World Cup, the upcoming issue of the Creative Economy Journal will delve into the dynamic convergence of sports, entertainment and creativity.
Building on the “Rituals We Share” series, these PSAs leverage the star power of local sports heroes to show fans how taking care of their minds sets them up to succeed in life.
Ghost Gaming, a leading North American gaming lifestyle organization with over 85 managed content creators and esports competitors, will get early access to the latest technology from Intel Gaming and showcase how Intel powers gaming from the casual player to the content creator to the high end esports competitor, to the game developer.
It seems we’ve all been streaming a full load of documentaries and docuseries, which unfold in multiple episodes. We’ll be seeing more of them too, according to current reports from film’s above-the-line greats and multinational entertainment executives alike.