Premier Partner

Weekend Box Office Results – ‘How To Train Your Dragon’ Fires Up Franchise Best $83M+ Opening After ‘A’ CinemaScore

0

It’s a healthy enough Father’s Day weekend with all movies doing around $155M, and though down from last year’s massive near $214M (that was due to Pixar’s Inside Out 2), we’re 14% ahead of the pre-COVID 2019 Poppa holiday frame which did $135.9M (when Sony’s Men in Black: International was leading).

Give Universal a big shiny IP, and they know how to bring moviegoers in with their NBCUniversal machine Symphony Program. How to Train Your Dragon is now looking at $83.7M after a $26.5M Saturday, -26% from Previews/Friday of $35.6M. That’s higher than where tracking was seeing it ($65M-$75M). Know that only big exhibition (who are never good at forecasting despite having access to advance ticket sales) was gunning for a $100M opening. For a movie shot with a $150M net production cost, and a great near $200M+ opening ($197.8M), the Dean DeBlois-directed title is in great shape.

Read more at Deadline

Georgia Insider is being built.

It is a private community for executives shaping Georgia’s creative, innovation, and technology economy. Join for exclusive insights, member-only reports, private dinners, off-calendar events – and the connections that don’t happen anywhere else.
Add your name and stay close as we build.

 

Staying Connected with Georgia Entertainment.
Follow us on LinkedIn or InstagramSubscribe to our newsletter.

Are you available to speak on panels, share at our events or contribute thought leadership via commentary or perspective? Contact us with your thoughts and ideas.

Share.

Comments are closed.