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Georgia Film Industry Means Big Boost for Micro-Niche Businesses

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Kelley Knight owns Modern Mystic, a metaphysical store that specializes in the spiritual, located on the second floor of Ponce City Market.

Her shop began as a small tarot studio before blooming into a bigger retail space inside Paris on Ponce, and she credits the influx of people in film to the city for helping her business grow.

“From my own personal tarot business, I started getting more clients from the film industry, people coming in from Los Angeles,” Knight says. “Some were actors, but also people that were in costuming and set design, and I took off, referral wise.”

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